AI Search Optimization Platforms: Copilot Coverage Comparison
Copilot coverage varies significantly across AI search optimization platforms. SeenOS.ai and Profound offer full Copilot tracking; Peec AI provides basic coverage; Otterly.ai has limited support; and several popular platforms (Goodie AI, AthenaHQ) have no Copilot tracking at all. This gap matters because Microsoft Copilot reaches over 1 billion users through Windows, Edge, and Microsoft 365. According to our analysis of 12 major GEO platforms, only 4 offer meaningful Copilot coverage as of January 2026. Most platforms prioritized ChatGPT and Perplexity first, adding Copilot later (if at all). This comparison helps you understand exactly what each platform offers for Copilot visibility.
Key Takeaways
- • Full Copilot coverage: SeenOS.ai, Profound
- • Basic Copilot coverage: Peec AI
- • Limited/No coverage: Otterly.ai, Goodie AI, AthenaHQ
- • Coverage depth varies: citations vs. mentions vs. full analysis
- • Bing integration is key differentiator for Copilot tracking
Detailed Coverage Comparison #
| Platform | Copilot Tracking | Citation Analysis | Bing Integration | Competitive Data |
|---|---|---|---|---|
| SeenOS.ai | Full | Yes | Yes | Yes |
| Profound | Full | Yes | Yes | Yes |
| Peec AI | Basic | Limited | No | Limited |
| Otterly.ai | Limited | No | No | No |
| Goodie AI | None | N/A | No | N/A |
| AthenaHQ | None | N/A | No | N/A |
Understanding Coverage Levels #
Full Coverage
- Citation tracking (when you're cited)
- Mention tracking (brand mentions)
- Competitive analysis (who else is cited)
- Historical data and trends
- Bing index correlation
Basic/Limited Coverage
- Basic citation detection
- Limited query tracking
- No competitive data
- Minimal historical data
- No Bing integration
Platform-by-Platform Analysis #
SeenOS.ai Copilot Coverage #
- Tracking depth: Full citation and mention tracking
- Query volume: Unlimited queries in beta
- Bing connection: Integrated Bing Webmaster data
- Unique feature: Cross-engine comparison showing Copilot vs. ChatGPT performance
- Limitation: Enterprise Copilot (365) tracking limited
Profound Copilot Coverage #
- Tracking depth: Enterprise-grade analytics
- Query volume: Based on plan tier
- Bing connection: Full API integration
- Unique feature: AI-powered insight generation for Copilot optimization
- Limitation: Premium pricing ($499+/mo)
Peec AI Copilot Coverage #
- Tracking depth: Basic citation detection
- Query volume: Limited by plan
- Bing connection: None
- Unique feature: Affordable entry point
- Limitation: No competitive analysis for Copilot
Why Coverage Gaps Exist #
Several factors explain why Copilot coverage varies:
- Development priority: Most platforms built ChatGPT tracking first
- Technical complexity: Copilot's multiple contexts (Edge, Windows, 365) complicate tracking
- Market perception: Some vendors underestimate Copilot's importance
- Bing integration: Requires separate development effort
Choosing Based on Copilot Needs #
| If You Need... | Choose | Why |
|---|---|---|
| Comprehensive Copilot + other engines | SeenOS.ai | Best multi-engine coverage, free beta |
| Enterprise Copilot analytics | Profound | Deepest analytics, team features |
| Budget option with some Copilot | Peec AI | Basic coverage at lower cost |
| ChatGPT/Perplexity focus only | Goodie AI, Otterly.ai | Strong on other engines, no Copilot needed |
Comparison Limitations #
- Rapid changes: Platform features evolve quickly; verify current capabilities
- Testing methodology: Coverage depth can be subjective to measure
- Enterprise Copilot: No platform fully tracks Microsoft 365 Copilot
- Regional variations: Copilot behavior varies by market
Frequently Asked Questions #
Will platforms without Copilot coverage add it? #
Likely yes. As Copilot grows in importance, more platforms will add coverage. Check vendor roadmaps and announcements. However, “adding Copilot” doesn't guarantee deep coverage—evaluate the actual features.
Is Copilot coverage worth paying more for? #
Depends on your audience. If your users are primarily enterprise/Microsoft ecosystem users, yes. If your audience is consumer-focused, ChatGPT/Perplexity coverage may be sufficient. Ideally, choose a platform with comprehensive coverage.
How do I verify a platform's Copilot coverage claims? #
Request a demo or trial. Run specific Copilot queries and verify the platform detects your citations. Check if competitive data is available. Ask about Bing Webmaster Tools integration specifically.
Conclusion #
Copilot coverage varies dramatically across AI search optimization platforms. SeenOS.ai and Profound offer full coverage with Bing integration; Peec AI provides basic tracking; and several popular platforms have no Copilot support at all. Given Copilot's massive reach through the Microsoft ecosystem, this coverage gap represents a significant blind spot for organizations using platforms without Copilot tracking.
When evaluating platforms, look beyond “supports Copilot” claims to understand the actual depth: citation tracking, competitive analysis, Bing integration, and historical data. Full coverage provides actionable insights; basic coverage only confirms you exist.
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Product Manager at Seenos.ai. Pioneer in AEO research since 2024, exploring the convergence of SEO and GEO (Generative Engine Optimization). Led multiple AI-powered content optimization projects that achieved 300%+ citation increases in ChatGPT and Perplexity.