GEO-Lens Quick Start: Your First Audit in 5 Minutes
Running your first GEO-Lens audit takes about 30 seconds: navigate to a page, click the extension icon, and review your results. This quick start guide shows you exactly what to look for and how to interpret your first audit.
What You'll Learn
- ✓ How to run an audit on any webpage
- ✓ What the GEO and SEO scores mean
- ✓ How to read checkpoint results (Pass/Partial/Fail)
- ✓ Which issues to fix first
Before You Start
Make sure you have GEO-Lens installed. If not, follow our installation guide first.
Step 1: Navigate to a Page #
Open any webpage you want to audit. Good candidates for your first audit:
- Your own blog post or article — see how your content performs
- A competitor's page — benchmark against similar content
- A high-performing page in your niche — learn from successful examples
For this tutorial, try auditing one of your own published pages to see real, actionable results.
Step 2: Click the GEO-Lens Icon #
With the page loaded:
- 1Look for the GEO-Lens icon in your Chrome toolbar (top right)
- 2Click the icon to open the extension
- 3Wait 5-10 seconds for the analysis to complete
You'll see a loading spinner while GEO-Lens analyzes the page content.
Step 3: Review Your Scores #
At the top of the dashboard, you'll see two primary scores:
GEO Score
How well optimized for AI search (0-100)
Based on CORE checkpoints
SEO Score
Traditional SEO performance (0-100)
Meta tags, links, structure
| Score Range | Rating | What It Means |
|---|---|---|
| 80-100 | Excellent | Well optimized for AI citation |
| 60-79 | Good | Some improvements recommended |
| 40-59 | Needs Work | Several key issues to address |
| 0-39 | Poor | Major optimization needed |
Step 4: Examine Checkpoint Results #
Below the scores, you'll see detailed results for all 16 CORE checkpoints, organized by dimension:
- Context (C01-C04): Answer relevance and intent matching
- Organization (O01-O04): Content structure and extractability
- Reliability (R01-R04): Trust signals and citations
- Exclusivity (E01-E04): Unique value and information gain
Each checkpoint shows:
| Element | What It Shows |
|---|---|
| Status Icon | Green (Pass), Yellow (Partial), Red (Fail) |
| Check Name | What aspect was evaluated |
| Message | What was found on the page |
| Suggestion | How to improve (for non-passing checks) |
| Priority | High, Medium, or Low importance |
Step 5: Take Action #
Now that you have your results, prioritize improvements:
Priority Order #
- 1High Priority + Failed: Address these first—they have the biggest impact
- 2High Priority + Partial: Quick wins that are close to passing
- 3Medium Priority + Failed: Important but less urgent
- 4Low Priority items: Nice to have; address when core issues are resolved
Common Quick Wins #
Move your main point to the first paragraph. Don't bury the lead.
Add a “Key Takeaways” section near the top with 3-5 bullet points.
Add an author byline with name, photo, and a brief bio.
Ensure H1→H2→H3 structure with no skipped levels.
Example Audit Walkthrough #
Let's say your first audit shows:
- GEO Score: 58 (Needs Work)
- SEO Score: 72 (Good)
Looking at the checkpoints, you see:
- C01 (Direct Answer): Failed — “Answer not in first 150 words”
- O01 (Summary Box): Failed — “No key takeaways section found”
- R01 (External Citations): Partial — “Only 1 external citation found”
- O04 (Heading Hierarchy): Passed
Your action plan:
- 1Rewrite the intro to answer the main question immediately
- 2Add a “Key Takeaways” box after the intro
- 3Add 2+ links to authoritative sources
- 4Re-audit to confirm improvements
What's Next #
Now that you've completed your first audit:
Continue Learning
- Understanding the GEO-Lens Dashboard — deeper dive into all features
- Understanding GEO-Lens Scores — what the numbers really mean
- Complete GEO CORE Checklist — all 16 checkpoints explained
- Pro Mode — when to use AI-powered analysis
Product Manager at Seenos.ai. Pioneer in AEO research since 2024, exploring the convergence of SEO and GEO (Generative Engine Optimization). Led multiple AI-powered content optimization projects that achieved 300%+ citation increases in ChatGPT and Perplexity.