GEO Auditor Playbook
Maximize AI search citation probability with the CORE optimization model
AI-powered search engines like Perplexity, SearchGPT, and Claude are changing how users find information. Instead of scanning 10 blue links, users get synthesized answers with citations. Being cited in those responses means traffic, credibility, and visibility.
Seenos GEO Auditor analyzes your content through the lens of AI comprehension using the CORE model—Context, Organization, Reliability, and Exclusivity. These are the signals that make AI systems more likely to cite your content.
What You Get
- 16 CORE checks - 4 per dimension, optimized for AI readability
- Auto page type detection - Blog/Article, Product, Landing Page
- Dimension scores - 0-100 scores with letter grades
- Citation optimization - Specific signals AI systems prioritize
- Priority action plan - Critical, Important, Nice-to-have fixes
The CORE Model for AI Search #
Context (4 checks)
How well does your content match user intent and provide direct answers?
- Direct Answer Intro - Answer the question in first 150 words
- Intent-Rich Headings - What/How/Why in H2/H3 tags
- FAQ Module - Structured FAQ with FAQPage schema
- Semantic Wrap-up - Clear conclusion summarizing key points
📐 Organization (4 checks)
Is your content structured for AI comprehension?
- Summary Box - TL;DR or Key Takeaways section
- Data Tables - Comparison and data tables present
- List Density - Appropriate use of bullet points
- Heading Hierarchy - Clean H1→H2→H3 structure
🔒 Reliability (4 checks)
Can AI engines verify and trust your content?
- External Citations - 3+ authoritative outbound links
- Author Credentials - Visible author bio with expertise
- Content Freshness - Recent update date displayed
- Data Precision - Specific numbers and percentages
💎 Exclusivity (4 checks)
Does your content offer unique value worth citing?
- Original Insights - "I tested" / "We found" first-person experience
- Visual Depth - 3+ informative graphics or diagrams
- Content Depth - 1,200+ words with depth indicators
- Unique Data - Original research or proprietary statistics
Try It Now #
Start with this prompt
Run a GEO audit on this page: [YOUR URL] I want to optimize for AI search engines (Perplexity, SearchGPT). Check my CORE signals and tell me what to improve for better citation probability.
Figure 1: GEO Auditor analyzing CORE dimensions for AI optimization
Example Report #
Figure 2: CORE audit with dimension scores and AI citation recommendations
CORE vs EEAT
GEO (CORE) and SEO (EEAT) overlap but have different priorities:
| Aspect | SEO (EEAT) | GEO (CORE) |
|---|---|---|
| Target | Google rankings | AI citations |
| Structure focus | Any readable format | Scannable, structured data |
| Answer style | Throughout content | Direct answer upfront |
| Citations | Nice to have | Required for reliability |
| Uniqueness | Important | Critical (cite-worthy) |
Best Practices #
1. Answer First, Explain Later
AI systems extract direct answers. Put your main point in the first 150 words before diving into details.
2. Structure for Extraction
Use tables, lists, and clear headings. AI systems prefer structured content they can easily parse and summarize.
3. Cite Your Sources
External citations to authoritative sources increase reliability signals that AI systems value for citation selection.
4. Create Cite-Worthy Content
Original research, unique data, and first-person experience give AI systems reasons to cite you over generic content.
Common Pitfalls to Avoid #
⚠️ What to Watch Out For
- Burying the answer - Long intros before addressing the topic
- Wall of text - No structure, tables, or visual breaks
- No citations - Makes content appear unverified
- Generic content - Nothing unique worth citing
Frequently Asked Questions #
Does GEO replace SEO?
No. GEO complements SEO. You still need traditional SEO for Google rankings. GEO optimizes for the growing AI search channel.
How do I know if I'm being cited by AI?
Monitor your traffic sources for Perplexity and SearchGPT referrals. Some AI search engines also show citation attribution you can search for.
Which AI search engines does this target?
GEO Auditor optimizes for Perplexity, SearchGPT (ChatGPT with browsing), Claude with web access, and similar AI search systems.
Related Playbooks #
- SEO Auditor Playbook - Traditional Google EEAT optimization
- Schema Generator Playbook - Add structured data for AI readability
- Blog Writer Playbook - Create GEO-optimized content
Product Manager at Seenos.ai. Pioneer in AEO research since 2024, exploring the convergence of SEO and GEO (Generative Engine Optimization). Led multiple AI-powered content optimization projects that achieved 300%+ citation increases in ChatGPT and Perplexity.