Content Style & Tone
How tone, voice, and readability impact AI search citations. Conversational vs formal, active vs passive voice strategies.
3 Articles
All Articles

Guide
Active vs. Passive Voice in GEO: Citation Performance Impact
Learn how active vs. passive voice affects AI search citations. Discover the optimal voice ratio, when passive voice works better, and how to balance clarity with authority.
2026-02-03•12 min read

Guide
Conversational vs. Formal Content for GEO: Which Tone Wins Citations?
Discover which content tone—conversational or formal—performs better in AI search. Learn when to use each style and how to balance readability with authority for maximum citations.
2026-02-03•13 min read

Guide
Sentence Length & Readability for GEO: Optimal Writing Complexity
Learn how sentence length and readability scores impact AI citations. Discover optimal Flesch-Kincaid targets, sentence length ranges, and how to balance accessibility with authority.
2026-02-03•13 min read