Tool Calling: Automated GEO Workflows
Key Takeaways
- • One-click optimization — Automated implementation of recommendations
- • Intelligent workflows — AI decides what to do, executes automatically
- • CMS integration — Direct changes to WordPress, Webflow, etc.
- • Batch processing — Apply fixes across multiple pages
- • Operation efficiency +40% — Less manual work
Claude 5's improved tool calling capabilities enable Seenos to move beyond recommendations to automated implementation—one-click optimization that actually makes the changes, not just suggests them.
Current GEO tools tell you what to fix; you still have to do the work. With Claude 5's more sophisticated function calling and agent capabilities, Seenos can execute optimizations directly, integrating with your CMS to make changes automatically.
According to Anthropic's announcements, Claude 4 introduced improved tool use capabilities. Claude 5 is expected to significantly enhance these, enabling more complex multi-step workflows with higher reliability.
Automation Capabilities #
One-Click Fixes #
- Schema markup — Auto-generate and insert Schema
- Meta descriptions — Write and update meta tags
- ALT text — Generate and add image descriptions
- Internal links — Add missing contextual links
CMS Integration #
- WordPress — Direct plugin integration
- Webflow — API-based changes
- Shopify — Product and page optimization
- Custom CMS — API integration available
| Task | Current (Manual) | With Automation |
|---|---|---|
| Add Schema to page | 15-30 minutes | 1 click |
| Update all meta descriptions | 2-4 hours | 5 minutes |
| Add internal links (site-wide) | 1-2 days | 30 minutes |
| Generate ALT text (all images) | 3-5 hours | 10 minutes |
Workflow Examples #
New Page Optimization Workflow #
- 1Analyze new page — Automatic on publish
- 2Identify issues — Missing Schema, weak internal links, etc.
- 3Generate fixes — Create Schema, suggest links
- 4Apply automatically — Insert into CMS
- 5Verify — Confirm changes applied correctly
Related Articles #
Frequently Asked Questions #
Is automated optimization safe?
Yes. All automated changes are previewed before application, reversible, and logged. You maintain full control—automation executes with your approval, never without consent.
Which CMS platforms are supported?
Initially: WordPress, Webflow, Shopify, and Squarespace. We'll expand to more platforms based on user demand. Custom CMS integration is available via API.
Can I review changes before they're applied?
Absolutely. All automated changes can be previewed, modified, and approved before application. You can also configure “auto-approve” for low-risk changes like Schema additions.
Related Articles #
- Product Enhancements Hub
- Claude 5 Content Analysis
- Full-Site Auditing
- Claude 5 Tool Calling
- Workflow Automation
- API Integration Guide
- GEO Workflow Tutorial
- What is GEO?
Product Manager at Seenos.ai. Pioneer in AEO research since 2024, exploring the convergence of SEO and GEO (Generative Engine Optimization). Led multiple AI-powered content optimization projects that achieved 300%+ citation increases in ChatGPT and Perplexity.